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Chapter 5

  • Small business
    • Describe the characteristics of a small business (by Industry Canada).
      • Independently owned, employees < 100, revenues < $2 million
    • In what industries do small business play a significant role?
      • Provide jobs in construction, agriculture, wholesale trade, services, retail trade
  • Discuss the contributions of small business to the economy
    • What are the 3 key ways small business contribute?
      • Provide new jobs, create new industries, innovate new ideas
    • How are new industries formed
      • When small business shift focus to meet consumer interest’s and preferences
      • When both business and consumers see a need for change
  • Discuss why small business fail ^428ef2
    • What are some percentages for small business survival rate
      • in business for 1 year ( close after 1 year)
      • in business for 2 year ( close after 2 year)
      • in business for 5 year ( fail within 5 years)
    • What are the 3 main cause of small-business failure
      1. Management inexperience
      2. Inadequate financing
      3. Difficulty meeting government regulations
  • Describe the features of an effective business plan
    • What are the 5 main sections of a business plan?
      1. Executive summary
      2. Introduction
      3. Financial section
      4. Marketing section
      5. Resumes for the principals
    • Importance for business plan. ^a9f6d6
      • Writes out all the reasons a business can be successful (vision of founders & why the company is unique)
      • Document needed to obtain financing
      • Creates a framework for the organization
  • Identify the assistance available for small business
    • What are the various ways the BDC (Business Development Bank of Canada) helps small business.
      • Provides long-term financial assistance and management counselling
      • Provides information, advice, training to owners
    • What are business incubators?
      • Programs community agencies set up to help small business (low-cost rental space, shared clerical staff, shared office equipment)
    • Why are small business good opportunism for women?
      • Helps with family and work balance
  • Explain franchising
    • Differentiate franchisor with franchisee
      • Franchisor: permits a small-business owner (franchisee) to market and sell the franchisor’s product under its brand name in return for a fee
    • How does franchising benefit both parties
      • Franchisor: opportunities for expansion & greater profits
      • Franchise: name recognition, quick startup, support for the franchisor, freedom of small-business ownership
  • Outline the forms of private business ownership
    • What are the 3 legal forms of business ownership
      1. Sole proprietorship
        • Owned and operated by one person
        • Pros: easy to set up and offer great operating flexibility
        • Cons: personally liable for all firm’s debts and legal responsibilities
      2. Partnership
        • Two or more individuals share responsibility for owning and running
        • Pros: easy to set up
        • Cons: do not protect either partner from liability
      3. Corporations ^8d7dbe
        • Separate legal entity from its owners; investors receive shares from stock in the firm
        • Pros: owners have no legal and financial liability beyond individual investments
        • Cons: hard to set up
    • What is the main characteristic of a not-for-profit corporation?
      • Goal does not include pursuing a profit
      • separate legal provisions
      • Exempt from paying income taxes
  • Describe public and collective business ownership
    • Public ownership: a unit or agency owns and operates an organization
    • Collective ownership: owners work together to operate all or part of the activities in their firm
      • Allows small firms to pool resources, share equipment, experitise, and help each other
  • Discuss the organizational structure of corporations
    • What are the 2 key elements of the incorporation process (成立过程)?
      1. Where to incorporate
      2. The corporate charter (公司章程)
    • Identify the 5 main levels of corporate ownership and management
      1. Shareholders
      2. Board of directors
      3. Top management (CEO, CFO…)
      4. Middle management
      5. supervisory management
  • Describe mergers (并购), acquisitions (收购), and joint ventures (合资企业).
    • Merger: firms combine to form one company Vertical merger: combines firms operating at different levels in production and marketing process
      • Horizontal merger: joins firms int he same industry
      • Conglomerate merger: combines unrelated firms
    • Acquisitions: firms purchase another
      • The buyer acquires the firm’s property & assets AND debt
    • Joint venture: partnership between companies for a specific activity

Chapter 6

  • Describe what is an entrepreneur and its different types.
    • Differentiate entrepreneur with small-business. ^0195fb
      • Goal of entrepreneurs: create wealth and add jobs
      • Characteristic of entrepreneur: visionaries (see opportunities, take initiative to gather resources to start quickly)
    • What tools do entrepreneurs use to create a new business.
      • Combine ideas, money, employees, and other resources to meets a need
    • Differentiate entrepreneur with managers.
      • Manager: direct others to reach an goal
      • Entrepreneur: have drives and impatience that make companies successful (may hurt their ability to manage)
    • What do classic entrepreneur and social entrepreneur have in common.
      • See opportunities, set aside resources to develop new solutions
    • Differentiate social entrepreneur with philanthropist.
      • Philanthropist: support human welfare with donations
      • Social entrepreneur: support human welfare by providing new solutions
  • Explain why people choose to became entrepreneurs ^74557a
    • What are the 4 main reasons people choose to become entrepreneurs?
      1. Be their own boos
      2. Greater financial success
      3. More control over job security
      4. Enhance quality of life
    • What factors affect the entrepreneur’s job security?
      • Depends on decisions of customers and investors
      • Depends on cooperation nd commitment of their employees
  • Discuss factors support and expand opportunities for entrepreneurs.
    • Factors
      • Favourable public perception
      • Availability of financing
      • Falling cost
      • Widespread availability of technology
      • Globalization
      • Entrepreneurship education
      • Changing demographic and economic trends
    • Describe difference with entrepreneurs in different countries, new opportunities with globalization
      • starting or managing new business
      • Globalization allows marketing aboard, hire international talent
      • Many Canadian companies have international sales (especially with US)
    • Identity educational factors that can help expand opportunities.
      • Entrepreneurship majors
      • Entrepreneurship emphasis (创业重点)
      • Courses to start business
      • Teaching in entrepreneurship by organizations
  • Identity the traits of successful entrepreneurs ^3e009c
    • Define entrepreneurs vision
      • Overall idea for how to make their business idea a success
    • Importance for high energy level and strong need for achievement
      • Energy level: entrepreneurs need to work long hours (small staff number)
      • Need for achievement: helps them enjoy challenge for reaching difficult goals
  • Summarize the process of starting a new venture (风险投资)
    • Process
      • Choose idea --> business plan --> obtain financing --> organize resources
    • What are the 2 most important considerations for choosing an idea?
      • Something one love/good at
      • Meets the need in marketplace
    • Differentiate debit financing & equity financing ^b6f84a
      • Debt financing: money borrowed that must be repaid
      • Equity financing: exchange of ownership shares for money
  • Explain intrapreneurship (内部创业)
    • Why do large companies support intrapreneurship?
      • Keep entrepreneurs spirit alive to promote innovation and change
    • What is a skunkworks
      • A skunkworks project initiated by an employee who has an idea and then recruits resources from within the compnay to turn the idea into a commercial product

Lecture

  • PDF:
  • “Business and society”
  • Wealth creation
    • What is wealth and what is a wealth creation
      • Wealth: the annual produce of the land and labour of society (Adam Smith)
      • Wealth creation
    • What is the Diamond of Sustainable Growth, and its four factors?
    • What is required to create wealth
      • Interdependence of business
      • The diamond
    • How is wealth created
      • Product/service with sell > cost
      • Trade to get pay for what you have and sell you what you want
      • Case study: house sells

          ```ad-case
          - Buy a house, renovate it , sell it with a higher price
              - Print, stage, add asset, clean up the house
          ```
        
  • Forms of business ownership
    • What are the 4 forms of private business ownership
      • Proprietorship
        • People and business combined together (personal level)
      • LLP (limited liability partnership)
        • Similar to cooperation
      1. Sole proprietorship
      2. Partner proprietorship
        • Prons: bring different things onto the table, risk is reduced, ★ partnership agreement (written)
      3. Cooperation
      4. Not-for-profit cooperation?
    • Pros and Cons for operation as a corporation
      • Pros
        • Limited liability
        • Business are separate from personal losses
        • Taxes are separate from personal filings
        • Easier to change ownership
        • Perpetual life (business don’t die with owner)
        • Easier to attract employee
      • Cons
        • Double taxation (corporate tax, personal tax)
        • Compliance to meet regulatory rules
        • Higher startup cost, more paper work
        • Less flexible
    • What is the basic structure for corporate management
      • Shareholders
        • What is the difference between preferred share and common share
          • Preferred stock gives no voting rights to shareholders while common stock does
          • Can be co-owned
        • Preferred shares
          • “More secure”, limited to dividend
          • ★ What are some characteristics of preferred shareholders (exceptions, not by default)
            1. Convertible (common share can be change to preferred share with a certain ratio)
            2. Redeemable (refundable)
            3. Participating (share the leftovers of dividend)
              • Make it more attractive
            4. Cumulative (dividend are cumulative, no interest)
              • Dividend does has to be pay every year
              • Dividend: leftover cash/income in company
            5. Callable (company choose to refund)
        • Common shares
          • “Real owners” earned the most, lose the most, not limited devident
      • Board of directors
        • Elected by the common shareholder
      • Corporate offices & managers
        • Selected by board of directors
    • What are some characteristic of franchising
      • Franchising agreements exist between franchisee and franchisor
      • Canada has 76,000 individual franchise businesses operating under 900 different brand names
      • These franchises employ more than one million Canadians
      • More than $100 billion in sales each year
      • Franchising overseas is a growing
      • Franchisees does not compete with each other
    • Pros and Cons for franchising
      • Pros:
        • Existing supply chain
        • Existing business plan
        • Lower risk
        • Existing name recognition
        • Easier to hire
        • Can be easily adjusted for local market
        • Prior performance record
        • Tested management program
        • Savings through volume purchases
      • Cons:
        • Franchisee loss some control due to demand of franchisor (regulation limitation)
        • Connected regulation (negative branding)
        • High investment
        • Pay Future payments (royalties)
        • Has to be set up as a franchise
  • Starting a business
    • Why to make BP
      • Help contemporary entrepreneurs prepare enough resources and stay focused on key objectives
    • What are 3 financing strategy for starting business
      • Seed capital: initial funding needed to launch a new vendor
      • Debit & Equity financing
        • Debt: borrow money, has to be repaid (legal obligation)
          • Credit cards
          • Family and friends
          • Bank loans
          • Finance companies
          • Interest (tax deductible)
          • Higher risk involved (bankrupt)
        • Equity: sell ownership, don’t has to be repaid
          • Venture capitalists
          • Angel investors
          • Dividend (not tax deductible)
    • Why small business fail (3+1 major reasons).
      • Lack of business plan
      • Example for business regulation
        • Food licence
  • Entrepreneurship
    • Characteristics of entrepreneurs
      • Having a vision
      • High energy level
      • Need achieve
      • Optimism
      • Tolerance for failure
      • Creativity
      • Tolerance for ambiguity
      • Internal locus of control
    • 4 reasons people choose to become entrepreneurs
    • What are some challenges for entrepreneurs
      • Highest risk/ highest return activity in business
      • Great difficulties in raising investment funds for a brazen, new idea
      • Reality is nearly always very different from what was planned
      • High failure rate - even after initial funding secured
    • Small business vs. entrepreneurial businesses
      1. Size
        • Small b. remains small; entrepreneurial b. start small, expect to grow big
      2. Age
        • Small b. remains stable, entrepreneurial b. grow up
      3. Growth goals
        • Small b. not expected to grow
        • Growth is priority for entrepreneurial b.
  • David Birch Model
    • Mice
      • Pros: can typically change direction quickly
      • Cons: not powerful
      • Many do not aspire to grow large, so long as they remain attractively profitable
    • Gazelles
      • Pros: can change directions quickly
      • Cons: more powerful
      • A firm that seeks rapid growth AND above average profitability ( a year for 4 years, doubling in size)
      • Often includes a radical business innovation/ implementation of new technology
    • Elephants
      • Pros: very powerful, dominate in market
      • Cons: cannot change directions quickly
      • “Fortune 500”
      • Considerable overall marketplace power
      • Difficult for them to change direction quickly
      • Collectively, they have fired more people than they have hired in the past 25 year
  • Creating wealth during a pandemic (case study)

    ```ad-case
    Q: Is it a good to invest in Cheesecake Factory in COVID-19 **today**?
    - Given statistic
        - Revenue from 2020 droped
        - Revenue from 2021 raised back backup
        - Profit when to negative in 2020
        - Profit recovered back to positive in 2021 (not stable even before covid)
        - Stock prices droped in 2020, raised until 2023, droped throughout 2022
    - Analysis
        - Debate
            - Revange travel (already done in 2022, still remaining in 2023)?
            - Partner with delivery (?)
        - Reasons for a good time: 
            - Expanded operations in 2021
            - Already spent money, ready to collect profit
            - Pandanmic killed competition, if demand come back, this would benefit their sells with fewer competition
        - Reasons for not a good time:
            - Possibility of entering another recession
            - Lossed money during 2021, are they able to recover?
            - Malls are closed (down), negative effect for the factory
            - Competitors have already fired backrupt
            - Fined by ... for not misleading investors
            - Not able to pay rent for a period of time
            - New trend for moving to healier diet
      ```
    

Active Studying

Summarize today’s lecture

  • [::Most important/focused topic] Cooperation, Entrepreneur
  • [::Most difficult part, why, how to resolve] Class participation
    • Come with question prepared, raise hand quickly, follow with lecture quickly, raise hand with confidence

What part I didn’t understand, next step actions?

  • Franchisee vs franchisor